Dashboard with relevant insights into consumer industries

WEMF is launching a new interactive dashboard with relevant insights into the following consumer segments: cars, mobile phones, soft drinks and clothing. It provides a compact overview of current data, such as brand preferences, user profiles, consumer behaviour and distribution across the Swiss population. Clear visualisations offer a summary of customer potential in the most important market segments and the positioning of relevant brands in the industries in question. The data is based on MACH Consumer, the largest consumer media study in Switzerland, which is conducted by WEMF.