MA Net

The baseline study on internet usage

The MA Net provides information on the distribution (proportion of online and offline users) and the intensity of use of the internet.

Description

The representative baseline study surveys the spread of the internet as a whole as well as its intensity of use. The resident population of Switzerland and Liechtenstein aged 14 and over is analysed. The reliable usage data can be cross-checked with various socio-demographic and geographical data.

Published 2x per year (spring and autumn)

Benefits Advertising and Media market

Broadest circle of Internet users (BUS)
Population-representative insights into the intensity of internet use
Information on places of use and devices used
Analysis according to socio-demographic and geographic criteria
Time series analyses
Potential estimates
Supplementation and evaluation of internal data sources and third-party studies

Prices

5 250.–

ANALYSIS

from 5 250.–

General:

Languages: d/f/e

General information on internet use according to:

Gender

Age group

Education

Type of employment

Income

Geography / Place of residence

Personal areas of interest

Further information on internet use:

General: yes / no (BUS)

Frequency (RUS)

Last date

Places of use

Fixed costs:

Tool license for NEXT>LEVEL ANALYSIS

Data license

Supplements:

For individual adjustments (per evaluation) in CHF such as:

Data analysis

as per offer

Data evaluations

as per offer

Total costs (per year)

All prices in CHF and excl. VAT

Contact Advertising Market / Media Market

Carmela Wittmer

Director of Customer Relationship Management

E-Mail +41 43 311 76 51

Link

Evaluation examples MA Net

Downloads (in German)

Product information

Preisliste

Research information

Einleitung

Methodischer Steckbrief

Fragenkatalog

Reglement MACH-Forschungssystem